Site Complete? Now Promote.Primarily, to start promoting your website you need to submit your site to search engines and directories. The quickest way to go about doing this is to use a service such as Submit It. Simply fill in the appropriate form and they will do the rest for you, submitting your site to 20 search engines. Before even doing this much, you should decide on about 10 - 15 keywords that you would like you site to be found for on the search engines. Then use this keywords to optimise your site, if you are unsure how to do this read my article "SEO - Easy When Your in the Know!" or take advantage of the services of a company such as TJDesigns.org - www.tjdesigns.org NB some directories, such as Yahoo, categorise your listing. Therefore, it is vital that you choose the category that best represents your site, do this before you submit your site. Sometimes listings are place alphabetically so a top tip is to insert your company name with the letter A at the start, e.g. AAA TJDesigns.org Altavista provides searches based on the content of your site - actually scanning your source code for keywords. It is, therefore, imperative that your website is fully optimised with your desired keywords. A pure flash or graphics site is really no good, perhaps try inserting text the same as your background color?! To obtain the highest possible ranking, a link exchange campaign is necessary. To learn more about Link Exchange, read my article "The Quest for Links". Lastly, and perhaps the least effective form of promotion, is that which your part with your money for. You can pay to have adverts placed on websites. Before parting with your cash, make sure the site receives many quality and relevant hits. This type of promotion needs to be very targeted to provide worth while ROI. A useful link, www.promotepromotepromote.com By Thom Jenkins at JKomp About the Author:Thom Jenkins founded TJDesigns in 1998, and since then it has grown to international acclaim. Serving companies and individuals across the globe. Thom has worked on sites such as www.RetiredBoxers.org - www.TheVirtualFlyingClub.com and many others. |
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